The value proposition and the market segment are a problem of the chicken and egg type. There are those who recommend starting the canvas from right to left; that is, by the market segment, but sometimes you review the value proposition and it doesn't make much sense. Randall Castillo Ortega, the founder of RACO Investment [...]
To turn the dream of having your own business into a reality, you've had to invest time, money and a lot of work. And after all this effort, you expect to make big profits. However, entrepreneurs need to be aware of how much they’ve earned from every investment they’ve made in their business. They have [...]
Regardless of industry, location, or any other factor that defines your small business, you need a strong business plan. A business plan is like a guide to your business. It helps you set goals, create a budget, and implement marketing strategies. Not preparing a business plan is one of the biggest mistakes made by small [...]
Panama is a country where real estate investment expectations are met in a safe and risk-free manner as it has a consolidated democracy, which leads to legal certainty, creating an ideal framework to invest. It has a stable government and a strong economy based on the US dollar. Even after the COVID-19 pandemic, real estate [...]
Determining the amount of money you need to start a new business and to operate it for the first twelve months is something entrepreneurs fail at very often. Trying to calculate all of the costs associated with launching a new endeavor isn’t easy and there are often surprise expenses that entrepreneurs need to be prepared [...]
An entrepreneur will always require financing, either to start the business project, or to strengthen and expand their company. The vast majority of the time, you will need to go to a financial institution to apply for a business loan. But because there are many possibilities in this market, it is best for you to [...]
The decision to leave money frozen or under the mattress will do you absolutely no good if you want to generate wealth. To do this, you need to start taking into account the models you use to spend, invest, or save your available money. There are several alternatives that you can consider so that your [...]
Much of the investment literature focuses on diversified portfolios, such as stocks and bonds. However, the correct calibration of peripheral components, i.e., cash in the one hand and private capital in the other, can greatly help to develop a portfolio in line with investment objectives. The latter aspect is now becoming more relevant in a [...]
Expanding a business can be a new challenge that involves investing more time, money and effort. However, it's a very good opportunity for it to grow and increase the revenue you earn from it. Randall Castillo Ortego, the founder of RACO Investment in Costa Rica and Panama, shares strategies entrepreneurs can implement to get their [...]
Every entrepreneur's dream is to see his company grow and, for this, investment plays a fundamental role. When we talk about investing, it is not only about investing money to boost the business is investing in different aspects that guarantee the growth of the company. RACO Investment services small and medium businesses in Costa Rica [...]
